SEO comes in many flavours depending on what you’re trying to achieve and what you already have. It can be in the form of:
- Copy writing on your website for a blog or your homepage or any other pages you have
- Installing an SEO plugin so you can attempt to control what is displayed by search engines (although this isn’t always perfect and the search engine can display anything on the page it finds relevant to the search term)
- Controlling what your social media posts look like when you share a page or post
- Correctly naming images in order for them to be displayed when someone does a Google image search
- Submitting your sitemap to search engines and gaining insights into any problems and to view stats
- Making your site more user-friendly in terms of menus and navigation
- Speeding up your website by optimising certain aspects of it (such as image size, using a CDN for people viewing it outside of your hosting country or switching to a newer theme)
- Adding new content or FAQ’s to freshen up the site which tends to rank it higher (rather than letting it go stale with old information)
As you can see, one job doesn’t fit all. Warm Reptile Designs makes it a point to review your current site to see what’s already in place and find areas that need improvement. We also discuss with you why we think it should be put into place and what the expected outcome will be.
So many companies charge a monthly fee for SEO, but the client rarely knows what they’re getting for it. Here at WRD, we charge by the hour and we tell you what we’re doing. If you want a blog post done each month, we delve into your business and make it relevant to your products or services. A lot of other companies just wing it and write up a post without spending much time on it just to have something on the page.
We want to know what your customers are interested in reading about and make it relevant to them. We find good stock images or use your own or shoot our own where possible because we want to be THAT good!
If your site isn’t ranking for keywords relating to your business on page one or two, we want to know why (and so do you!). Be wary of any business trying to sell you SEO that doesn’t want to get to know you. Be sure you know what you’re getting and why it’s being done. But most of all, look for the results because this will tell you whether or not it’s working.
